Analysis of 196 Billion Air Quality Big Data... Coway's 'Air Care'
Asia's Largest Environmental Technology Research Institute
One-Stop Product Research & Reliability Testing
Accumulating Indoor Air Quality Data for Homes
Consulting by Situation, Season, and Space
Product Innovation Driving Global Corporate Growth
Researchers at the Coway Environmental Technology Research Institute are examining products for air purifier and air quality research.
View original image[Asia Economy Reporter Kim Daeseop] Coway is growing into a global 'Air Care' company. This is the result of enhancing competitiveness through continuous research and development (R&D) efforts at Coway Environmental Technology Research Institute and the launch of differentiated innovative products.
According to Coway on the 28th, the infrastructure including laboratories, equipment, and personnel related to water and air at the Environmental Technology Research Institute is the largest scale in Asia. It has 50 laboratories and 330 experimental devices. It has the competitiveness to perform all stages from product research, development, to reliability testing in a one-stop process. All experiments such as durability tests, performance evaluations, environmental tests, packaging and transportation tests, electrical tests, and failure/fire analysis are possible.
Since 2014, Coway Environmental Technology Research Institute has been accumulating big data by measuring and analyzing indoor air quality targeting air purifiers installed in customers' homes. Based on this, it classified indoor air quality types into 24 categories and developed a traffic light-type index that allows customers to easily understand indoor air quality information.
In addition, it continuously conducts air research called the 'Indoor Air Quality Field Test.' This research involves visiting various places where people actually live to analyze air quality. The results obtained from this field test have greatly helped improve air purifier product performance and develop functional filters.
Coway launched a product called 'Canaria' in 1995 when air purifiers were unfamiliar products. In particular, in 2001, it contributed to popularizing air purifiers by introducing the rental system for the first time in the industry. In 2015, it launched the industry's first air purifier integrated with the Internet of Things (IoT). In 2016, it was the first air purifier product equipped with IoT technology to acquire the 'Environmental Label Certification.'
Also, in 2017, it provided voice recognition services linked with Amazon's artificial intelligence (AI) platform 'Alexa' for the first time in the air purifier industry in the U.S. market. In 2018, it was the first to introduce Amazon DRS (a service that orders and delivers filters after checking their lifespan) to air purifiers and is providing this service. Coway is recognized not only domestically but also globally through these product innovation efforts.
Coway's unique differentiated services are also attracting attention. To effectively remove airborne pollutants that occur differently depending on place and situation, Coway analyzes about 196 billion cases of air quality big data and provides systematic consulting.
In particular, to effectively manage indoor air that differs in every home, it operates the 'Air Matching Filter Service,' which allows customers to select the most suitable filter for their living environment according to situation, season, and space.
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A Coway official said, "As the number one air purifier rental company in Korea, we feel a sense of responsibility and will take the lead in developing innovative products that customers need," adding, "Going forward, Coway plans to become a global air care company responsible for the air quality of people worldwide beyond Korea."
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