"Learn Cooking On-Tact"... CJ CheilJedang Hosts Online Cooking Class

[Asia Economy Reporter Choi Saeng-hye] CJ CheilJedang announced on the 24th that it has prepared the ‘CJ The Kitchen Online Cooking Class,’ allowing consumers to experience cooking classes at home, reflecting the recently spotlighted ‘Ontact’ trend.

Ontact is a concept combining ‘Untact,’ meaning non-face-to-face, with ‘On,’ indicating connection with the outside through online.

On the 22nd, CJ CheilJedang held its first ‘Live Cooking Class’ under the theme ‘Home Restaurant for Our Family.’ Famous food YouTuber ‘Maji’ interacted with viewers in real-time, cooking ‘Mushroom Cream Sauce Hamburg Steak’ using ‘Gourmet Hamburg Steak’ and ‘Mini Pork Cutlet Salad’ made with ‘Gourmet Mini Donkatsu.’

Viewers who participated responded enthusiastically through comments such as, “It’s amazing to learn cooking through a live broadcast,” “It’s great to be able to cook along immediately while watching the broadcast,” and “Participating in the familiar environment of home helped me focus more on cooking, and it was nice to enjoy the food with my children right away.”

Encouraged by this response, CJ CheilJedang plans to hold another online cooking class on the 4th of next month at 3 p.m. Under the concept of ‘Home Picnic Character Lunchbox,’ Chef Lee Kang-won from CJ The Kitchen will present two menus made using CJ CheilJedang products. The menus are ‘Ddaengddaengi Tofu Ball Salad’ using ‘Happy Bean Fluffy Tofu Balls’ and ‘Vienna Penguin Gimbap’ made with ‘The Healthier Vegetable & Meat-filled Vienna Style.’

Applications can be made through CJ The Kitchen’s Instagram until the 27th. Twenty applicants will be selected by lottery to receive kits containing cooking ingredients. Even those who do not apply can watch through CJ CheilJedang’s official YouTube channel and CJ The Kitchen’s Instagram. An additional event will be held, offering gifts to those who certify the cooking class menus they made themselves.

A CJ CheilJedang official said, “We hope this cooking class will be a meaningful time to make a delicious meal with family,” and added, “We will continue to plan various events where consumers can directly participate and enjoy food culture.”

This content was produced with the assistance of AI translation services.