Daiso Launches 'Winnie the Pooh Series'
[Asia Economy Reporter Lim Hye-seon] Asung Daiso, a fixed-price household goods store, announced on the 24th that it has launched the "Winnie the Pooh Series."
According to Daiso, a survey was conducted last year among 1,000 Daiso store users on "which Disney character they wish to see in a collaborative release," and Winnie the Pooh ranked first in preference.
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Accordingly, Daiso expanded the Winnie the Pooh products, which were previously released as Disney sub-products, into a main series. The Winnie the Pooh series consists of about 60 items, focusing on frequently used daily products such as fashion accessories, living goods, and stationery/fancy goods.
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