GS Shop Hosts Special 'Lego' Exhibition for Children's Day
[Asia Economy Reporter Seungjin Lee] GS Shop announced on the 24th that it will sell the global toy brand ‘Lego’ on TV home shopping for the first time ahead of Children’s Day on the 26th. They will offer highly rare and popular packages at unprecedented prices both online and offline.
GS Shop will broadcast the ‘Lego Best Special Exhibition’ sales program for 65 minutes starting at 5:15 PM on the 26th. They have prepared a total of four types: the toddler Duplo packages ▲Town Set (selling price 149,000 KRW) ▲Princess Set (149,000 KRW), and the children’s play packages ▲City Set (189,000 KRW) ▲Friends Set (189,000 KRW). These prices are about 37% discounted from the recommended retail price.
Special gifts have also been prepared for Children’s Day. Customers who purchase will receive two themed start packs per package. For example, if you purchase the ‘Duplo Princess Set,’ you will additionally receive the ‘My First Giraffe’ and ‘Birthday Cake’ start packs.
Additionally, one customer who purchases during the broadcast will be selected by lottery to receive a ‘Lego Star Wars Millennium Falcon’ worth approximately 1.1 million KRW as a prize. Furthermore, during the broadcast, customers can enjoy an immediate 5% discount with NH Card and a 9-month interest-free installment plan. If purchased on the day of the broadcast, delivery will be made before Children’s Day.
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Lee Taeyoung, MD of the Living Team at GS Shop, said, “To celebrate Children’s Day, we have prepared a variety of the best gift ‘Lego’ for our children, allowing selection according to their age and preferences. As this is the first time such a set is revealed on home shopping with an unprecedented discount price, we ask for your great interest.”
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