Mobile Carriers Target Golden Holiday Demand... Pre-Order for 'iPhone SE' Starts at 9 AM on the 29th

[Image source=AP Yonhap News]

[Asia Economy Reporter Joesulgina] The three major domestic mobile carriers officially announced that pre-orders for Apple's budget smartphone 'iPhone SE,' released for the first time in four years, will begin at 9 a.m. on the 29th. Since the schedule targets the golden holiday period including Buddha's Birthday, the key issue is how much consumer sentiment, which has been depressed due to the recent impact of COVID-19, will recover.

On the 23rd, KT, LG Uplus, and others announced the iPhone SE pre-order schedule through their official online malls. The domestic release date is the 6th of next month. The original pre-order schedule was considered to be the 30th, but it was moved up by one day because that day marks the start of the golden holiday bridge including Buddha's Birthday, Labor Day, and Children's Day. SK Telecom is also expected to announce related information on its website.

The iPhone SE is a budget LTE model released by Apple for the first time in four years since 2016. It is equipped with the same A13 Bionic chipset as the iPhone 11 series, a 4.7-inch Retina LCD display, a 12-megapixel main camera, and a 7-megapixel front camera. In particular, as relatively expensive 5G devices continue to be released, expectations are rising whether the iPhone SE, which maintains performance while significantly lowering the price, can revitalize the sluggish market.

The domestic sales price is set at 550,000 KRW for the 64GB model, 620,000 KRW for the 128GB model, and 760,000 KRW for the 256GB model, depending on storage capacity. Subsidies provided by carriers will be announced on the pre-order day.

This content was produced with the assistance of AI translation services.