LG Electronics Launches 'LG Folder 2'... Starting Price 198,000 KRW

Targeting Students and Silver Generation with Core Features Only... On Sale from the 17th

[Asia Economy Reporter Han Jinju] LG Electronics has launched an LTE flip phone priced in the 100,000 KRW range targeting teenagers and the silver generation.

On the 14th, LG Electronics announced that the 4G flip phone 'LG Folder2' will be sold through the three major mobile carriers starting from the 17th. The retail price is 198,000 KRW.

The LG Folder2 features a data safety lock function to prevent unexpected data charges. It is equipped with features such as an 'SOS key' and 'AI voice service' designed for young users, seniors, and consumers who prefer simple functions.

If the SOS key located on the back of the device is pressed quickly three times within 1.5 seconds, it will call a pre-registered number. At the same time, location information is sent via text message. This function allows users to quickly request help in dangerous situations when physically separated from their guardians.

The AI voice service allows users to press the hotkey button above the call button and ask questions about the weather, date, time, or simple arithmetic verbally. The AI recognizes the voice and provides answers. This is convenient for users who are not skilled at operating the phone, as they can resolve issues by voice. Pressing the hotkey button activates either the AI voice service or a recording function depending on the carrier.

The phone is equipped with a vertically long external notification window, allowing users to easily check messages, calls, and other notifications even when the phone is closed. The LG Folder2 weighs 127g, lighter than its predecessor LG Folder (130g). It is available in two colors: New Platinum Gray and White.

Shin Jae-hyuk, head of mobile marketing at LG Electronics, said, "We determined that flip phones with simple operation are more necessary than complex and expensive smartphones for the elderly, young users, and customers who prefer simple functions. Therefore, we have introduced essential features at a reasonable price."

This content was produced with the assistance of AI translation services.