AK Mall, "Give Generously" Spring New Arrivals Up to 50% Sale

[Asia Economy Reporter Yujin Cho] AK Mall, an online comprehensive shopping mall operated by AK Plaza, will hold 'AK Days' starting from the 6th, featuring a regular spring fashion sale and various special exhibitions.

AK Days will offer various promotions including spring fashion proposals as well as special exhibitions related to COVID-19. Starting from this day, home schooling and childcare-related exhibitions such as the ‘Online School Opening Preparation S-grade Refurbished Laptop Exhibition,’ ‘Stay-at-Home Parenting Must-Have Items Exhibition,’ and ‘Meal Kit and Ready Meal Fair’ will begin.

For spring fashion proposals, the ‘Juke,’ ‘CC Collect,’ and ‘On&On’ dress exhibitions will be discounted up to 50%, and popular products from ‘List’ and ‘She’s Miss’ will be discounted up to 40%. Additionally, ‘Guess’ denim and sweatshirt brand week special offers will provide an extra 20% discount until the 12th.

In the online department store section, new products from ‘Nike’ will be on sale at 10-30% off, and tableware from ‘Denby,’ ‘Villeroy & Boch,’ and ‘Portmeirion’ will be discounted by 10-50%.

From now until the 9th, a four-day prize event and benefits are also prepared. Among customers who enter the prize event on the website and mobile app, one winner will be drawn to receive a ‘Galaxy Z Flip Thom Browne Edition,’ and through the ‘No-Loss Roulette’ event, event points usable immediately will be given up to 10,000 KRW. Also, during the promotion period, a payback event will be held where customers who purchase over 200,000 KRW will receive up to 20,000 KRW back in points.

According to AK Mall’s March sales analysis, as the culture of ‘social distancing’ has taken root due to concerns about COVID-19 infection, sales of items related to telecommuting, home childcare, side dishes, and snacks have surged. Looking at related product sales performance, sales of baby toys and stationery increased by 80% compared to last year, and home office supplies such as keyboards and mice increased by 78%. In particular, sales of dried seafood such as shredded squid and anchovies increased by a staggering 1330%.

A representative from AK Mall’s food category said, “As telecommuting and childcare time lengthen, sales of related products are rapidly increasing,” adding, “Moreover, customers who used to purchase food products mainly offline are increasingly ordering them online.”

This content was produced with the assistance of AI translation services.