Suhyup Introduces 'Drive-Thru' Sales at Gangseo Fish Market... Up to 40% Discount on Fresh Flatfish Sashimi

On the 26th of last month, citizens were buying seafood while seated in their cars in front of South Gate 1 of Noryangjin Fish Market in Seoul.

[Asia Economy Reporter Kwangho Lee] The National Federation of Fisheries Cooperatives announced on the 3rd that it will implement a drive-thru (DT) sales method at the Gangseo Wholesale Market to revitalize seafood consumption, which has been depressed due to the spread of the novel coronavirus disease (COVID-19).

From the 6th to the 10th, consumers can purchase a set of domestic live flatfish sashimi (900g) at 30,000 KRW, which is up to 40% cheaper than prices at large supermarkets and other retail outlets, every day from 11 a.m. to 5 p.m.

Unlike the usual practice of selling flatfish weighing around 1kg after processing, the Gangseo Wholesale Market offers high-quality large flatfish weighing over 2kg. The set is designed so that customers can purchase both live flatfish sashimi and spicy fish stew ingredients at once.

The drive-thru sales method, which has already proven effective at several places including Noryangjin Fisheries Wholesale Market, is introduced to minimize contact between consumers and sellers and to increase seafood consumption through discounted prices.

In particular, customers can purchase fresh seafood without the burden of COVID-19 infection from entering multi-use facilities.

To minimize inconvenience for users, purchases can be made directly in the area next to the main entrance on the first floor of the Gangseo Wholesale Market without any separate procedures.

A representative of the National Federation of Fisheries Cooperatives said, "We hope that the application of the drive-thru method will greatly help fishermen who are struggling with seafood sales," and added, "We will continue to take the lead in promoting seafood consumption."

This content was produced with the assistance of AI translation services.