Yeongdeungpo-gu Achieves Total Fundraising of 1.6095 Billion Won for 'Warm Winter Campaign'

Companies, Welfare Organizations, and Residents Hold 'Special Fundraising Bazaar'... Overcoming COVID-19 Together... Donations Total 101.11 Million Won and Goods Raised So Far

Yeongdeungpo-gu Mayor Chae Hyun-il participating in fundraising with local daycare center staff and children at the special charity bazaar held as part of the '2020 Hope Ondol Warm Winter Campaign' to help neighbors

[Asia Economy Reporter Park Jong-il] Yeongdeungpo-gu (District Mayor Chae Hyun-il) is continuing its sharing efforts to overcome the COVID-19 crisis along with raising a total of 1.6095 billion KRW in donations and goods through the ‘2020 Hope Ondol Warm Winter Campaign’ (hereafter referred to as ‘Daggyeo’).

The district jointly carried out this ‘Daggyeo’ campaign with the Seoul Social Welfare Community Chest, running for a total of three months from November 20 last year to February 19 this year.

As a result of unified fundraising participation from local businesses, residents, and small business owners, 753.04 million KRW in cash and 856.46 million KRW worth of goods were raised, exceeding the target amount of 1.6 billion KRW.

Notably, this time a special fundraising bazaar was held with the participation of companies, welfare organizations, and residents. Along with the bazaar event, on-site fundraising activities and promotional booths were set up, where items donated by companies were sold to residents at affordable prices, and the total proceeds of 172.58 million KRW were fully added to the donations.

Through this campaign, the district delivered goods worth 856.46 million KRW, including rice, kimchi, and clothing donated, to low-income groups in the area who are facing difficulties due to the risk of COVID-19 infection and care gaps caused by the closure of welfare facilities.

Additionally, the 753.04 million KRW in cash donations will be used to support vulnerable groups and social welfare organizations in blind spots of welfare, and for various welfare projects aimed at improving residents’ welfare awareness.

Since the COVID-19 outbreak began a few weeks before the end of the ‘Warm Winter’ fundraising, the district took the lead in the ‘COVID-19, Let’s Overcome Together’ campaign by cooperating with local businesses and residents to implement proactive quarantine measures, revitalize the depressed local economy, and alleviate the suffering of vulnerable groups.

Accordingly, many companies and individuals in the area have eagerly joined the donation movement to overcome COVID-19, which continues even after the end of the ‘Daggyeo’ fundraising.

Representative donations include △ disinfectant sprayers, hand sanitizers, and food items worth about 20 million KRW donated by Koscom △ rice and hand sanitizers worth about 10 million KRW donated by NongHyup Financial Group △ hand sanitizers worth about 6 million KRW donated by Lotte Home Shopping △ and food items (red bean porridge) worth about 7 million KRW donated by Bon I F.

By gathering these warm hands in the community, the district plans to do its best in blocking COVID-19 infection, quarantine, and relief activities by collecting numerous donated goods, including about 101.1 million KRW worth of items to date.

Yeongdeungpo District Mayor Chae Hyun-il said, “I thank all donors who shared despite these difficult times,” and added, “I hope we can continue to work together to make Yeongdeungpo a warmer place.”

This content was produced with the assistance of AI translation services.