LF Atcorner Launches Collaboration Collection with Artist Saki

[Asia Economy Reporter Yujin Cho] LF (CEO Oh Gyusik), a lifestyle culture company, announced on the 11th that its women's clothing brand At Corner is launching a collection in collaboration with the famous domestic artist Saki for the spring-summer season and holding a commemorative event.

Artist Kwon Eun-jin, who works under the name Saki, is a collage artist who creates unique images through various materials such as paper, fabric, ceramics, and the design technique of typography, which utilizes characters.

The collaboration collection between At Corner and artist Saki features a lively spring garden party theme called Happy Club, expressing the energy of colorful beautiful flowers and plants. At Corner applied Saki's sensuous hand-drawn and collage works through printing and embroidery design methods, releasing 16 different styles including short-sleeve T-shirts, sweatshirts, hoodies, and blouses. The price range is 30,000 to 90,000 KRW for T-shirts and around 130,000 KRW for blouses.

An LF At Corner official said, "We wanted to create the vibrant energy of spring into fashion with artistic value together with young artist Saki, who resonates with the brand's sensibility," adding, "At Corner will continue to plan fresh collaborations with various artists to deliver the brand's unique value in a distinctive way."

Meanwhile, to commemorate the launch of the collaboration products with artist Saki, At Corner is offering a 10% discount coupon usable on the purchase of the collaboration products from 10 a.m. on the 11th to 10 a.m. on the 23rd at LF's official online shopping mall, LF Mall.

At Corner is a young contemporary online women's clothing brand with the concept of "Unexpected luck in your daily life." Targeting female customers aged 25 to 35, it proposes modern fashion usable both at work and in daily life regardless of status or rank, with strengths in differentiated materials, reasonable prices, and sophisticated fits.

This content was produced with the assistance of AI translation services.