Lotte Confectionery Develops Snack with Chef Lee Yeon-bok... Launches 'Oing Mini Chili Shrimp Flavor'
[Asia Economy Reporter Choi Saeng-hye] The representative seafood snack in the snack market, ‘Oing,’ has teamed up with the famous Chinese dish ‘Chili Shrimp.’
On the 10th, Lotte Confectionery announced the launch of ‘Oing Mini Chili Shrimp Flavor,’ made using sweet and spicy chili shrimp.
Oing Mini Chili Shrimp Flavor was developed with the theme ‘Will it work as a snack?’ and involved the participation of master Chinese chef Lee Yeon-bok. This product faithfully captures the taste of the famous Chinese dish, chili shrimp.
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With sweet and spicy chili sauce, it includes domestically sourced kelp extract and ground shrimp to enhance the umami and seafood flavor. This product is crispy and melts well in the mouth, making it enjoyable for people of all ages without any burden. Additionally, the snack’s color replicates the red of chili shrimp, visually stimulating the appetite. This product is sold only at discount stores, distribution stores, and convenience stores. It features a mini pouch packaging that can be easily held in one hand, and the price is 1,000 won.
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