Photo by GH Entertainment

Photo by GH Entertainment

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[Asia Economy Reporter Kim Heeyoung] The girl group Third Eye (3YE), dreaming of becoming the ‘queen idol’ of the music industry, has returned as ‘Queen’.


The three-member girl group Third Eye (Yooji, Yurim, Haeun) released their third digital single album ‘QUEEN’ on the 21st of last month. This new song is an electronic pop genre that combines intense beats and an addictive chorus, showcasing Third Eye’s uniquely evolved music.


In a recent interview with Asia Economy, Haeun expressed confidence about the new album, saying, “It’s a song where you can feel Third Eye’s sexy and charismatic diverse performances.”


The new song ‘QUEEN’ is a collaboration between composer Woojik and DJ/producer Myo, receiving praise for its uniqueness. Additionally, the performance was enhanced by the participation of Luna Hyun, Davin, and Yiso, leaders of the globally recognized dance studio ALiEN, raising the album’s completeness.


Regarding this, Yooji said, “There are individual parts that show a slightly different and unique color not only in vocals but also in performance. I hope you focus on those parts.”


The music video for ‘QUEEN’ is also a highlight, featuring an oriental beauty-inspired background and costumes, and a cinematic story of fierce competition among bosses. For the music video shoot, each member of Third Eye reportedly practiced hard by watching various videos to capture the right expressions and atmosphere.


Haeun shared a fun episode from the music video shoot: “The concept is about three people competing for the position of the boss of an organization. There are scenes where we glare at each other, but since we are close, it was hard to hold back laughter. Every time the cut was called, laughter would burst out.”



Although still early in their activities, the response to ‘QUEEN’ is hotter than ever. It has shown powerful influence by recording nearly 3 million views within a week. Among these, many supportive comments from overseas fans have drawn attention. As the K-pop wave intensifies through video platforms, Third Eye has also focused on communication with international fans, which has had a significant impact.


Third Eye has recently gained popularity overseas as a group attracting attention by uploading cover song videos from regions such as the Arab world, South America, and India. When asked about filming overseas cover songs, Yurim explained, “We receive lessons on pronunciation and expression from teachers in each country for the selected songs.” Yooji added, “Third Eye’s video content is diverse, and many countries watch and comment. To communicate accordingly, we are learning practical languages as well as music,” expressing gratitude to their international fans.


Showing various sides of themselves, Third Eye still has much to reveal. Yurim, who dreams of becoming a variety show star, laughed and said she wants to appear on ‘Knowing Bros’ with the members. Yooji and Haeun also expressed their wishes to do reality and travel projects that show their daily lives with the members.


The members have grown stronger through their transformation from the girl group Apple.B to Third Eye. They all share the desire not to settle but to take a step forward.


Yurim said, “As our albums increase one by one, we are striving to show more developed sides. We want to be a group that does not waver no matter what happens.” Haeun added sincerely, “I want to be a singer who gives comfort to the heart through songs, and as a person, I will try to share laughter and happiness with everyone.”


Finally, Yooji revealed her bold ambition, saying, “I want to be a group that can consistently continue with Third Eye’s unique color. I want to become the queen idol of the girl group world.”



Given the many ups and downs, the current ‘shine’ is even more meaningful. We look forward to Third Eye’s future, expecting them to continue their vigorous activities not only in Korea but also overseas.


This content was produced with the assistance of AI translation services.

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