Lee Cheon-hee "Furniture Business Booming Thanks to Hyori♥Sangsoon Couple... Not PPL"

Photo by MBC, screenshot from the broadcast of 'Radio Star'

[Asia Economy Intern Reporter Kim Seul-gi] Actor Lee Cheon-hee revealed that he is running a furniture company.

On the 26th, MBC's 'Radio Star' featured the segment 'Temptation of Juniors,' with actors Lee Cheon-hee, Kim Soo-ro, Park Gun-hyung, Jo Jae-yoon, and special MC Lee Jin-hyuk appearing.

In the broadcast, Lee Cheon-hee said that alongside his acting career, he has been working as a carpenter. "I have been making furniture for 20 years. I started making camping furniture, and in the past, I made everything myself, but now I have employees. There are about 10 of them," he said.

Lee Cheon-hee explained, "It started with making stages. I threw away all the furniture in my house and made beds, sofas, and so on. When I didn't have filming or was resting, I kept making furniture. I never intended to scale up the business," he said.

He added, "When the show 'Hyori's Homestay' aired, our furniture appeared a lot. Lee Sang-soon hyung liked it and I used to make and send furniture to him," he said.

Lee Cheon-hee said, "At that time, Lee Sang-soon hyung placed a large order for chairs on 'Hyori's Homestay,' and the broadcast showed the scene where the chairs arrived. People wondered 'What is that?' and thought it was product placement, but it was not product placement at all," he said. "After the broadcast, orders suddenly surged. We didn't even have stock," he added.

This content was produced with the assistance of AI translation services.