Dunkin Strengthens Delivery Service... Safe and Convenient

HappyApp, Yogiyo, Baedal Minjok, and Other Sales Channels Continue to Expand

[Asia Economy Reporter Lee Seon-ae] Dunkin, operated by SPC Group, announced on the 13th that it will strengthen its delivery service through mobile apps such as Happy Point (Happy App) and Happy Order.

First, a specially designed delivery-only package will be introduced. This package applies when ordering one ready meal (such as a hot sandwich) and one beverage simultaneously. It minimizes shaking during transport to prevent product damage and reduces exposure to outside air to enhance safety.

Currently, Dunkin offers about 80 items for delivery, nearly three times more than the previous year, showcasing a variety of products including donuts, hot sandwiches, coffee, and beverages. Through continuous product expansion, the 'Sandwich Combo (hot sandwich and coffee)'?ideal for a meal?and the 'Donut Pack & Coffee Combo,' perfect for sharing, have become very popular among delivery customers.

Regarding delivery sales channels, SPC Group is gradually expanding beyond its own ‘Happy App’ and ‘Happy Order App’ to include delivery apps such as ‘Yogiyo’ and ‘Baedal Minjok,’ as well as platforms like ‘Kakao Gift’ and ‘Coupang Eats.’ This allows consumers to conveniently enjoy Dunkin anywhere.

Promotions for delivery customers are also actively underway. Currently, a discount of up to 7,000 KRW (until February 16) is offered for delivery orders via the ‘Happy App’ and ‘Happy Order App.’ Additionally, a ‘Friday Pack 30% Discount’ promotion will be held on the 21st and 28th on the same apps. On the delivery app ‘Yogiyo,’ the ‘Super Red Week’ promotion offers a 2,000 KRW discount (on the 16th) and up to 7,000 KRW off in the cafe and dessert categories (until the 23rd). ‘Baedal Minjok’ provides a 3,000 KRW discount on the 13th, 20th, and 27th.

A Dunkin representative said, “As mobile delivery demand has greatly increased, we are making significant efforts to pursue customer satisfaction and a convenient and safe food culture. We plan to further expand Dunkin’s unique delivery products and sales channels, so we ask for your continued interest.”

This content was produced with the assistance of AI translation services.