"Unchanging for 24 Hours"... Hera Launches Glow Lasting Foundation
[Asia Economy Reporter Yujin Cho] Amorepacific's luxury beauty brand Hera announced on the 11th the launch of the 'Glow Lasting Foundation.'
The Glow Lasting Foundation is a liquid foundation introduced by Hera, which has established itself as a leading base makeup brand through the success of Black Cushion and Black Foundation. It addresses the shortcomings of the previous Glow Foundation, such as short-lasting wear and uneven application.
Moisturizing radiant powder thinly and evenly covers skin imperfections, creating an effective radiant finish. There are a total of 12 shades available.
To celebrate the launch, Hera selected brand muse Jennie, global model Choi Sora, and rising actress Lee Jooyoung as endorsers for the Glow Foundation campaign, releasing the campaign video on the brand's Instagram and YouTube channels.
Hot Picks Today
At President Lee's Call to "Give Enough to Shock," Whistleblower Rewards Become a Real Lottery
- "If Both Spouses Work There, How Much Would They Make?" "They Earn More Than Me, and I'm a Doctor"... Envy Erupts Over Samsung Electronics' Bonus
- Lived as Family for Over 30 Years... Daughter-in-Law Cast Aside After Husband's Death
- Calls for Conservative Unification in Busan Buk-gu Gap Grow Within People Power Party... Park Minshik Shaves Head, Rejects "Han Donghun Unification Fantasy"
- "Who Is Visiting Japan These Days?" The Once-Crowded Tourist Spots Empty Out... What's Happening?
The new product is available for purchase at Hera stores in department stores and duty-free shops nationwide, Amore counselors, Amorepacific Mall, CHICOR, Sephora, and more.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
