6% Improved Fuel Efficiency 'New Discovery Sport' Launched... Starting from 62.3 Million KRW

[Asia Economy Reporter Kiho Sung] Jaguar Land Rover Korea held the official launch event for the New Discovery Sport on the 6th and has begun full-scale sales. With a complete renewal after five years, the differentiated design and significant performance improvements are drawing attention from domestic customers.

Baek Jeong-hyun, CEO of Jaguar Land Rover Korea, introduced at the media unveiling held in Hongcheon, Gangwon Province, "The New Discovery Sport further enhances versatility and practicality, faithfully fulfilling its role as an SUV, while clearly showcasing the perfect premium family SUV image combined with Land Rover's legendary driving capabilities accumulated over 72 years and leading-edge advanced technology."

The New Discovery Sport features newly applied LED headlamps, a cleanly designed front grille, sporty front and rear bumpers, and a downward-extended air intake, giving a dynamic yet robust impression. In particular, the LED headlamps with signature daytime running lights (DRL) complete the family look. Additionally, the new bumper includes an 'Active Vane' function that automatically adjusts the air intake volume, helping to reduce carbon dioxide emissions and improve fuel efficiency.

The New Discovery Sport applies an 'MHEV' system to improve fuel efficiency by about 6%. A 48V lithium-ion battery stores energy during vehicle operation and assists engine drive. When driving below 17 km/h, the engine drive stops, and the stored energy is used for engine acceleration when driving resumes. Along with this, an enhanced-performance ZF 9-speed automatic transmission is installed, providing about 2% better fuel efficiency compared to the previous transmission. This achieves a combined fuel efficiency of 11.5 km/l.

The engine lineup offers a total of three output options of Ingenium diesel and gasoline engines. The 2.0ℓ 4-cylinder turbo diesel engine is available in 150 horsepower and 180 horsepower versions, delivering maximum torque of 38.8 kg·m and 43.9 kg·m, respectively. The 2.0ℓ 4-cylinder turbo gasoline engine delivers dynamic performance with 249 horsepower output and a maximum torque of 37.2 kg·m.

The domestic sales prices for the New Discovery Sport are 62.3 million KRW for the D150 S trim, 66.4 million KRW for the D180 S trim, 72.7 million KRW for the D180 SE trim, and 69.8 million KRW for the P250 SE trim, with all models including a 5-year service plan package.

This content was produced with the assistance of AI translation services.