Hyundai Motor Company to Supply 1,000 New Sonata Airport Taxis in Saudi Arabia

Hyundai Motor Company has signed a contract to supply 1,000 units of the new Sonata as airport taxis to Al Safwasa, one of the largest transportation companies in Saudi Arabia. The photo shows the new Sonata delivered to Al Safwasa at King Khalid International Airport on the 22nd of last month. Photo by XXX

[Asia Economy Reporter Kiho Sung] Hyundai Motor Company will supply the new Sonata (DN8) as airport taxis in Saudi Arabia, the largest automobile market in the Middle East. This is expected to further strengthen Hyundai's position in the Middle Eastern market.

On the 3rd, Hyundai announced that it had signed a contract to supply 1,000 units of the new Sonata as airport taxis to Al Safwas, one of the largest transportation companies in Saudi Arabia.

On the 22nd of last month, Hyundai delivered 100 units of the new Sonata to Al Safwas at King Khalid International Airport, attended by Saudi Arabia's Minister of Transport Saleh bin Nasser Al-Jasser, and plans to supply the remaining 900 units within this year.

This order is particularly meaningful as Hyundai is the first completed car manufacturer to supply taxis that comply with the newly announced regulations for taxis operating in Saudi Arabia.

Last year, Hyundai sold a total of 125,625 vehicles including Sonata, Kona, and Santa Fe in Saudi Arabia, securing a solid market share of 23.4%.

Hyundai Motor Company has signed a contract to supply 1,000 units of the new Sonata as airport taxis to Al Safwasa, one of the largest transportation companies in Saudi Arabia. The photo shows the new Sonata delivered to Al Safwasa at King Khalid International Airport on the 22nd of last month. Photo by XXX

The new Sonata supplied as airport taxis was recognized for its excellent product quality and design competitiveness, being selected as the 'Best Sedan of 2020' by the Saudi Arabian Automotive Journalists Association at the 41st Saudi International Motor Show (SIMS) held in Jeddah on December 10th last year (local time).

Hyundai plans to use this order contract as a turning point to expand sales and actively enhance brand awareness in the Middle East region.

A Hyundai official stated, “We are pleased to meet global customers visiting Saudi Arabia from the airport by securing a large order of the new Sonata and to showcase Hyundai Motor Company's outstanding product quality. We will continue to proactively respond to changes in Saudi Arabia's transportation policies and strive to become a more trusted company in the Middle Eastern market.”

This content was produced with the assistance of AI translation services.