LGU+, Expands 'Affordable 5G Plans' to 9 Carriers
[Asia Economy Reporter Kim Heung-soon] LG Uplus announced on the 3rd that it will expand the 'MVNO 5G Plans' to nine operators to strengthen the competitiveness of MVNO (Mobile Virtual Network Operator) operators leasing its network.
There are eight MVNO operators launching 5G plans this time. LG Uplus subsidiaries 'MediaLog' and 'LG HelloVision,' along with 'Keunsaram,' 'Smartel,' 'Enex,' 'S1,' and 'Code Mobile,' will introduce their products within this week. 'ACN' plans to launch a 5G plan later this month. As a result, nine out of the 20 LG Uplus MVNO operators, including KB Kookmin Bank, will offer 5G plans.
The plans include two types: ▲a product that allows service at 1Mbps after using up the monthly basic data of 9GB ▲a product that allows service at 10Mbps after using up the basic 180GB data. The 9GB plan is based on LG Uplus's '5G Lite.' With LG Uplus reducing the wholesale price for MVNO 5G service to 66%, customers can enjoy the same benefits as the 5G Lite plan priced at 55,000 KRW per month for around 30,000 KRW monthly. Regarding the 180GB plan, LG Uplus explained that it offers more data benefits than the 5G Standard plan, which provides 150GB (speed controlled at 5Mbps) for 75,000 KRW per month.
Additionally, LG Uplus plans to supply dedicated SIM cards starting this month to 'U+MVNO' partners, launched in September last year, to reduce the burden of SIM procurement costs that MVNO operators had been purchasing individually. Joint marketing will also be conducted to help participating companies attract subscribers and promote their brands.
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Kang Jin-wook, head of LG Uplus MVNO, said, "Supporting the launch of 5G plans for MVNOs is expected to greatly help expand customer choice, improve MVNO operators' profits, and secure and retain subscribers." He added, "We will continue various sales activities to support popular device purchases, launch strategic rate products, and expand service distribution."
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