Ranked 1st in 5 out of 7 Vehicle Classes

Hyundai Venue (Photo by Hyundai)

Hyundai Venue (Photo by Hyundai)

View original image


[Asia Economy Reporter Kim Ji-hee] Hyundai Motor Company has proven its quality competitiveness by sweeping the top awards in each vehicle segment in the India New Car Quality Study.


Hyundai announced on the 23rd that five models, including the Venue, were named recipients of the 'Best Quality Award' in the '2019 India New Car Quality Study (IQS)' released by global market research firm J.D. Power. This evaluation was conducted on 13 brands and 66 models sold from October 2018 to October of last year. Customer satisfaction was surveyed by counting the number of complaints per 100 new cars. A lower score in the survey indicates higher customer quality satisfaction.


As a result of evaluating quality across seven vehicle segments, Hyundai ranked first in five segments. Specifically, the top quality vehicles by segment were ▲ Santro (54 points) in the compact car segment ▲ Elite i20 (57 points) in the small car segment ▲ new Verna (63 points) in the mid-size segment ▲ Venue (52 points) in the small SUV segment ▲ Creta (63 points) in the SUV segment.


Besides these, Honda Amaze in the compact mid-size segment and Maruti Ertiga in the multi-purpose vehicle segment were the only other models to be recognized.


Hyundai expects the results of this quality evaluation to play a positive role in future sales and image enhancement. In particular, it views the award for the Venue, launched in May last year, as highly significant.


The Venue has driven Hyundai's overall performance in the Indian market, selling about 70,000 units last year. Recently, it was also selected as 'India Car of the Year.'



A Hyundai official said, "It is meaningful to receive excellent evaluations in the New Car Quality Study amid the recent downturn in the Indian automobile industry," adding, "We will continue efforts to gain more trust from Indian customers through continuous quality improvement activities."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing