Netmarble Appoints Lee Seung-won as New CEO... Strengthening Game Business with Dual CEO System (Comprehensive)

Vice President Seojangwon Leads Coway Business Frontline

Lee Seung-won Appointed as New CEO of Netmarble

[Asia Economy Reporter Jin-gyu Lee] Netmarble has appointed Vice President Lee Seung-won as the new CEO. This marks a return from the previous sole CEO system under Kwon Young-sik to a dual CEO system with Kwon Young-sik and Lee Seung-won each serving as co-CEOs. Through this return to the dual CEO system, the company plans to focus its capabilities on launching new mobile games this year, pioneering global business, and expanding synergy with Coway.

Netmarble announced on the 13th that it has appointed Vice President Lee, who is in charge of global operations, as the new CEO. CEO Kwon will lead the game business and focus on strengthening competitiveness in the gaming sector, while the newly appointed CEO Lee will concentrate on management strategy and global business.

After former Netmarble CEO Park Sung-hoon suddenly left the company in 2018, CEO Kwon had been responsible for all aspects of management, including game business, management strategy, and global business. However, with the return to the dual CEO system, he will now be able to focus solely on the game business.

A Netmarble official explained, "The transition to the dual CEO system is part of a strong Netmarble execution strategy," adding, "We expect this will further strengthen the competitiveness of the company's core game business." Netmarble plans to officially appoint the newly designated CEO Lee as co-CEO at the board meeting scheduled for February.

The newly appointed CEO Lee graduated from Seoul National University with a degree in Journalism (now Department of Communication) and earned an MBA from INSEAD Business School in France. He previously served as Marketing Director at Yahoo Korea. After joining Netmarble in 2007, he held positions such as Head of Overseas Business Division and Executive Director of Global Strategy Office. Since 2014, he has served as Vice President in charge of global operations at Netmarble, earning a reputation for contributing to the expansion of competitiveness in the global market.

Meanwhile, Vice President Seo Jang-won, who was in charge of mergers and acquisitions (M&A) and investment strategy, will take charge of the Coway Task Force Team (TFT) and lead Coway’s business going forward. He is expected to oversee Coway’s business management as well as lead efforts to diversify business through collaboration between Netmarble and Coway.

This content was produced with the assistance of AI translation services.