Coupang Appoints Vice President Park Dae-jun as Co-CEO of New Business Division

Park Dae-jun, CEO in charge of new business at Coupang. Photo by Coupang

[Asia Economy Reporter Moon Hyewon] Coupang announced on the 9th that it has newly appointed Park Daejun as CEO in charge of new business and HL Rogers as Senior Vice President and Chief of Management.

Coupang stated, "Through this personnel appointment, Coupang plans to streamline and accelerate decision-making in various new business areas, while systematically managing overall business administration such as HR systems and ethical management, thereby strengthening the foundation to continuously provide better services to customers."

Newly appointed co-CEO Park Daejun graduated from the Department of Business Administration at Hongik University, worked at LG Electronics and Naver, and served as Vice President in charge of policy at Coupang.

Senior Vice President Rogers graduated from Brigham Young University in the United States and earned a Juris Doctor degree from Harvard Law School. He worked as a partner at the international law firm Sidley Austin and as Vice President at the global telecommunications company Millicom.

CEO Park said, "Coupang strives to find and improve new areas that can make customers' lives better," adding, "Based on the experience and know-how accumulated over the past eight years of rapid growth at Coupang, I will do my best to further strengthen the customer experience."

Senior Vice President Rogers said, "I am pleased to join a solid and dynamic company like Coupang," and added, "Coupang is leading a global shopping revolution with amazing speed and convenience. I will contribute to building the best team necessary to make customers' lives a hundred times better."

This content was produced with the assistance of AI translation services.