Amorepacific Launches Lifestyle Brand 'Philvoid'

[Asia Economy Reporter Yujin Cho] Amorepacific announced on the 3rd that it will newly launch the lifestyle brand 'Philvoid'.

The Philvoid shower oil, released in five varieties, was co-developed with a global fragrance company. It features rich scent diffusion during showering and a lingering fragrance that stays on the skin for a long time.

The company stated that it is perfect for consumers looking for a unique personal scent in the high-end body category market, alongside the growth of the niche perfume market.

The mildly acidic formula gently cleanses body skin tired from external environments, helping to balance skin's oil and moisture. It is packed with oil ingredients such as rosehip fruit oil, creating smooth and moist skin without dryness, as if wearing a silk slip underwater.

The five types of Philvoid shower oil and a discovery set that allows you to enjoy all five scents at once are available on the Amorepacific online mall.

Throughout January, various launch commemorative events will be held on the Philvoid website and Amorepacific online mall.

This content was produced with the assistance of AI translation services.