HelloNature Opens Industry-First Low-Carb Product Exclusive 'Gamtan Zone'
[Asia Economy Reporter Seungjin Lee] Online food life shop HelloNature announced on the 3rd that it has opened the industry's first dedicated Gamtan Zone for low-carbohydrate products.
'Gamtan Zone' means reducing carbohydrates and was planned for customers who need carbohydrate control, such as those who limit sugar intake for health reasons, follow diets that increase fat intake instead of carbohydrates, or fitness enthusiasts who focus on protein-based diets.
Carbohydrates are one of the three essential nutrients, but as problems caused by excessive intake have emerged, the importance of controlling carbohydrate intake is being emphasized. In fact, 'Keto diet' was the most searched diet term on Google in 2018, showing the growing consumer interest in low-carb diets.
HelloNature's Gamtan Zone offers more than 230 products across six categories?LCHF (Low-Carb High-Fat diet), High Protein, Grains & Alternatives, and others?allowing customers to create diverse low-carbohydrate meal plans tailored to their health status and consumption methods, rather than just low-calorie products.
In the LCHF category, customers can find bulk-packaged samgyeopsal, bulletproof coffee for keto diet followers, and MCT (medium-chain triglyceride) coconut oil. The High Protein category introduces various flavored chicken breast products and protein powders. Representative products in the Grains & Alternatives category include instant rice and noodles made with low GI (glycemic index) grains and konjac.
Additionally, products that help reduce sugar intake such as Drigris's apple cider vinegar, sugar-free cookies from Sugar-Free Snack Factory, and Halo Top low-calorie ice cream are also available. Customers can also find the Bbaedang Bbaedang rice cooker, certified to reduce carbohydrates by up to 38%.
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Park Jeonghwan, team leader of HelloNature's Development TFT, stated, “As interest in health increases, the number of customers creating their own diet plans such as sugar-restricted diets or fat- or protein-focused diets is rapidly growing. In response, we have established the industry's first dedicated zone for related products.”
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