Nau Robotics Signs Robot Automation Equipment Supply Contract with APR
Nau Robotics, a specialized intelligent robotics company, is expanding the automation market within the K-beauty industry by supplying robotic automation equipment to global beauty company APR.
On the 18th, Nau Robotics announced that it will establish and supply robot-based automation equipment for APR’s production processes through this contract. The company plans to use this opportunity to expand the application of robotic automation across high-growth consumer goods and the overall K-beauty industry.
APR is a rapidly growing company, centered around its beauty brand Medicube and its beauty device AGE-R. Recently, it was also named one of “The 100 Most Influential Companies in the World 2026” by the U.S. news magazine TIME.
Through this contract, Nau Robotics will support the advancement of automation across APR’s entire production value chain, including production, assembly, packaging, and logistics. The company plans to supply automation equipment optimized for high-speed, high-precision, and high-repetition operational environments, including: ▲robot-based process automation ▲packaging automation ▲enhanced quality stabilization and traceability for production history management.
In particular, the company will provide automation solutions tailored to the beauty and consumer goods industries, focusing on automation systems for handling, logistics, loading processes, case packing, and palletizing.
Since acquiring management rights of Hanyang Robotics in January, Nau Robotics has been operating an integrated management system for both companies. By unifying sales, production, research and development (R&D), and customer support functions, the company has strengthened its capacity to execute large-scale projects, and has established a large-scale order response system based on a production infrastructure of approximately 16,500 square meters.
The company explained that this supply of automation equipment to APR is also an example of securing stable delivery and quality capabilities based on the integrated management system.
A representative from Nau Robotics stated, “The faster a client company grows, the more important productivity, quality, and delivery reliability become as core competitive factors. We have designated the high-growth consumer goods and K-beauty industries as strategic sectors and have rapidly expanded our related references.”
Meanwhile, the company recently signed a contract worth about 3.5 billion won to supply a robotic assembly automation system to Hankook Fookoku, a specialized automotive parts company. This project is for supply to FKC America’s factory in the United States, and it has been evaluated that the strengthened production infrastructure and technological competitiveness following the integration have led to tangible sales results.
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Nau Robotics is expanding the supply of robotic automation, focusing on the K-beauty and automotive industries, and is broadening its business scope as a provider of industry-specific automation solutions.
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