11st Launches 'Foodpolis Market Special Hall' to Expand Sales Channels for Small and Medium-Sized Food Companies
Over 140 Products from National Food Cluster Companies Now Available
Special Section Open Through Next Year
Discount Coupons and Shocking Deal Promotions
Strengthened Collaboration with Korea Food Industry Cluster Promotion Agency
11st is partnering with the Korea Food Industry Cluster Promotion Agency, under the Ministry of Agriculture, Food and Rural Affairs, to support the online market expansion of outstanding small and medium-sized food companies.
On May 18, 11st announced the launch of the 'Foodpolis Market Special Hall,' a dedicated section featuring products from companies located in the National Food Cluster, which will be operated until the end of next year. Currently, 24 companies and approximately 140 products are participating, with plans to further increase the number of participating companies and products.
The special hall offers products that have obtained food safety and certification, such as stevia cherry tomatoes, propolis sticks, and roasted eggs. To celebrate the opening, a 5% discount coupon (up to 5,000 won) is being offered, and product exposure and sales will be supported through various promotions such as Shocking Deals and Emergency Supply events.
Ko Gwangil, Head of Sales at 11st, stated, "We will actively support outstanding small and medium-sized enterprises so that their products can reach more customers," adding, "We expect that customers will be able to enjoy a wide variety of quality-certified foods at reasonable prices through the '2026 Foodpolis Market Special Hall.'"
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Previously, on May 13, 11st signed a memorandum of understanding (MOU) with the Promotion Agency to expand the market channels for companies located in the National Food Cluster and to strengthen the competitiveness of the food industry. Both sides plan to continue cooperation in marketing support, brand promotion, and the establishment of sustainable public-private partnership models.
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