Laneige Selected as Premium In-Flight Amenities Partner for Etihad Airways

Laneige to Expand Presence in Global Airline Channels

Laneige announced on May 15 that it will participate as the official amenities partner for Etihad Airways' newly launched "Global Collectible In-Flight Amenities Program." Etihad Airways is the national airline of the United Arab Emirates (UAE).

The new amenities kit will be gradually provided to premium cabin passengers on Etihad Airways starting from the summer season of 2026.

The Etihad Airways in-flight amenities kit will include Laneige’s signature products: the Water Sleeping Mask and the Lip Sleeping Mask.

Etihad Airways Selected Amorepacific as Premium In-Flight Amenity Partner

Choi Pilkyung, Vice President of the Laneige Unit at Amorepacific, stated, "As the first Korean beauty brand to collaborate with Etihad Airways, we are honored by this partnership. We have tailored Laneige’s skin barrier science to the in-flight environment to ensure that customers can feel comfort and energy throughout their journey." He added, "Through this collaboration, we look forward to naturally delivering Laneige’s 'OPEN TO WONDER' brand experience even in the sky."

Meanwhile, this collaboration marks the first time a brand from Amorepacific Group has participated in a global airline amenities program. Laneige plans to use this opportunity to continuously expand its brand experience across the global lifestyle sector.

This content was produced with the assistance of AI translation services.