TS Receives Presidential Award for Policy Communication Merit... Achievements in Spreading Traffic Safety Culture

Expansion of the "Safe Today, Accident-Free" Campaign
Over 20,000 Visitors Participate in the Campaign

The Korea Transportation Safety Authority (TS) announced on May 11 that it had received the Presidential Award in the "Public-Private Cooperation & Citizen Participation Communication" category, in recognition of its achievements in spreading a culture of traffic safety and implementing field-oriented policy communication.

TS received the Presidential Award at the "2025 Policy Communication Merit Awards Ceremony," hosted by the Ministry of Culture, Sports and Tourism, held at the National Museum of Modern and Contemporary Art on May 8.

Kim Woongyoung, Head of Planning at Korea Transportation Safety Authority (center in the photo), is taking a commemorative photo with Lee Yonggil, Director of External Cooperation at Korea Transportation Safety Authority (far left in the photo), and Bang Hyoil, Head of Public Relations Team. Provided by Korea Transportation Safety Authority.

The Policy Communication Merit Award has been presented since 2018 to organizations and individuals who have contributed to policy communication between the government and the public sector, with the goal of promoting active policy dialogue with citizens.

TS was praised for launching the nationwide, government-wide "Safe Today, Accident-Free" traffic safety campaign at major transportation hubs in collaboration with government agencies and private companies. The "Safe Today, Accident-Free" campaign officially began with a proclamation ceremony on April 30, attended by the Ministry of Land, Infrastructure and Transport, the Ministry of the Interior and Safety, the National Police Agency, Korea Expressway Corporation, General Insurance Association of Korea, Korea Safety Living Citizens' Coalition, Hyundai Motor Company, Mercedes-Benz Korea, and mobility company SOCAR, among others.

Through the "Safe Today, Accident-Free" campaign, TS unified various traffic safety messages and established six key safety rules to help citizens remember and practice them easily. The campaign was actively promoted at major transportation hubs, including Seoul Station, Incheon International Airport, Daejeon Integrated Terminal, and Gimpo Airport, resulting in over 20,000 campaign visitors and more than 10,000 people pledging to practice safety.

In addition, in July last year, TS, together with Gimcheon City, the Gimcheon City Council, and Gimcheon Police Station, designated Gimcheon as the first "Safe Today, Accident-Free City" and established a model for expanding accident-free cities in partnership with local governments.

Jung Yongshik, President of TS, stated, "This Presidential Award is a meaningful recognition of TS's efforts to promote a culture of traffic safety in collaboration with citizens. Going forward, TS will continue to run the 'Safe Today, Accident-Free' campaign at transportation hubs nationwide and do its utmost in policy communication so that the culture of traffic safety becomes an integral part of daily life for all citizens."

This content was produced with the assistance of AI translation services.