Six Nonghyups in Northern Icheon Launch Full-Scale Promotion of Integrated Corporation for "King’s Mark Icheon Rice"

Integration of Rice Processing Complexes
Unifying Rice Production and Distribution
Enhancing Brand Competitiveness Expected

Six Nonghyups in the northern region of Icheon City, Gyeonggi Province, have officially decided to establish the “King’s Mark Icheon Rice Nonghyup Cooperative Business Corporation” and will begin promoting its launch in earnest. The plan is to integrate the production and distribution system for Icheon rice into a single entity, thereby enhancing the brand’s competitiveness.

Six Nonghyup Associations in the Northern Area of Icheon City Plan to Officially Launch the Royal Icheon Rice Integrated Corporation. Provided by Icheon City.

On April 28, a meeting was held in the Daol Room on the fifth floor of City Hall, attended by Mayor Kim Kyung-hee, the Icheon branch manager of NH Nonghyup Bank, local Nonghyup presidents, and related officials. The meeting discussed the decision to promote the integration of Rice Processing Complexes (RPCs) in the northern region and future plans.

This integration will involve six Nonghyups: Icheon, Sindun, Bubal, Hobup, Majang, and Daewol. Once the integrated corporation is launched, the operation of each Nonghyup’s RPC will be unified under a single system, which is expected to significantly improve post-harvest processing efficiency. In addition, the integration of quality management and brand marketing is expected to strengthen the market competitiveness of “King’s Mark Icheon Rice” and contribute to stabilizing the income of farmers.

Mayor Kim Kyung-hee stated, “We will provide full administrative support to ensure that the establishment of the King’s Mark Icheon Rice Nonghyup Cooperative Business Corporation and related projects proceed smoothly. We will also further strengthen our cooperative system with Nonghyup to actively support improvements in the quality and brand competitiveness of King’s Mark Icheon Rice.”

Icheon City plans to steadily promote the establishment of the integrated corporation going forward, while also accelerating the modernization of RPC facilities and the improvement of distribution systems in connection with the high-quality rice distribution activation project. Through these efforts, the city aims to further expand the brand value of “King’s Mark Icheon Rice” nationwide.

This content was produced with the assistance of AI translation services.