Tving's KBO Streaming Users Increase by 30% Compared to Last Year

Record High Viewership on Opening Day for Consecutive Years
Rising Proportion of Female Users in Their 20s... Offering Distinctive Content

Tving announced on April 22 that the number of users for its KBO League live streaming service has increased by approximately 30% compared to last year.

According to Tving, the number of users watching KBO League broadcasts on its platform has reached record highs every year since it began offering the service in 2024. On opening day, viewership had increased by about 8% year-on-year last year. This year, it rose by around 30% compared to last year.

The user demographics are also changing. At the beginning of the season, the proportion of female users was about 43%, surpassing last season's overall average. This represents an increase of about 5 percentage points from last year. Notably, among users in their 20s, the proportion of women exceeded that of men.

Tving offers a variety of broadcast content, such as "Fandom Broadcast" and "Tving Super Match," as well as features including a time machine, Tving Talk, and baseball-specialized short-form videos.

A Tving spokesperson stated, "We will enhance the user experience with a stable service and unique content."

This content was produced with the assistance of AI translation services.