"Summit" Chosen by Apartment Singer Rose, Expanding Supply in Seoul

2026 Residential Culture Trends
Daewoo E&C

Since its debut in 2014, Daewoo E&C's premium apartment brand "Summit" has established itself as a landmark residential complex in various regions by differentiating its design and finishing touches. Daewoo E&C also introduced the concept of serviced residences with Yeouido Trump World in 1999 and supplied Hannam The Hill, which is considered the epitome of luxury residential complexes. These achievements have earned the company a reputation for elevating residential culture.

The Summit brand was first applied to a newly built mixed-use complex in the Yongsan Station Front Zone 2 redevelopment project. Yongsan Prugio Summit gained widespread attention after it became known that ROSE, a singer famous in Korea and abroad for the song “Apartment,” resides there. Seocho Prugio Summit was the first to introduce the Sky Community design concept. Shared community facilities were placed in the skybridge connecting two buildings, and instead of a penthouse, a fitness center was installed on the top floor of the first complex.

Gwacheon Prugio Summit. Photo by Daewoo E&C

Gwacheon Prugio Summit, built as the reconstruction of Gwacheon Jugong Complex 1, is also regarded as a leading example of the high-end residential complex trend. A sky lounge and guest house were placed on the top floor, and the main community area, which is larger than a soccer field, is equipped with amenities such as an indoor swimming pool and sauna. The fact that Daewoo E&C was also selected as the contractor for the reconstruction of Gwacheon Jugong Complex 5, following Complex 1, demonstrates the recognition it has received among local residents.

The community space at La Cervo Summit, developed through the redevelopment of Hangdang District 7 in Seoul, received the main award at Germany's iF Design Award, one of the world's top three design awards. The modern reinterpretation of the traditional Korean concept of “chagyeong” (borrowed scenery) to naturally connect the exterior landscape and interior space was highly praised.

This year, Daewoo E&C plans to introduce Summit complexes in key projects such as Heukseok District 11 in Seoul (Summit The Hill), Singil District 10 (Summit Clavion), Noryangjin District 5, and Gwacheon Jugong Complex 5. A company representative stated, “With our differentiated designs and construction expertise accumulated from supplying the largest number of residential products among private construction companies, we will deliver even more enhanced offerings.”

This content was produced with the assistance of AI translation services.