"Promote the Charms of Changwon" ... Changwon Special City Holds Launch Ceremony for 4th Generation of Changwon Bandi

Appointment of SNS Tourism Promotion Supporters
and Special SNS Lecture Mark the Official Launch
of Changwon Tourism Promotion Efforts

Changwon Special City held the launch ceremony for the 4th generation of ‘Changwon Bandi,’ its SNS tourism promotion supporters, in the meeting room on the second floor of the city’s second annex building, officially kicking off activities to widely promote the charms of Changwon.

Changwon Special City Holds Launch Ceremony for ‘Changwon Bandi 4th Generation,’ SNS Tourism Promotion Supporters.

The launch ceremony, held on March 13, began with attendee registration and continued with the presentation of appointment certificates, commemorative photos, a briefing on supporter activities, and a special lecture on SNS management.

In particular, a special lecture focused on planning SNS content and developing differentiation strategies was also provided, offering supporters practical insights to enhance their promotional capabilities.

Kang Hyejin, head of the Tourism Division, stated, “We expect that the vivid content created by the 4th generation of Changwon Bandi will play a major role in promoting the city’s hidden tourist resources and attractions,” adding, “Changwon Special City will also actively support the supporters so their activities can shine even brighter.”

Meanwhile, ‘Changwon Bandi’ is a name that combines ‘Changwon’ and ‘Bandi’ (meaning ‘firefly’ in Korean), symbolizing a hope to illuminate the future of Changwon tourism like a firefly shining in the dark. The name was selected through a public contest for SNS tourism promotion supporters in 2017.

This content was produced with the assistance of AI translation services.