Nation’s Leading Capacity in Pseudonymous Data Utilization


Analysis of Public Parking Lots Near Busan Urban Railway


Policy Impact Analysis of Local Currency “Dongbaekjeon” and More

The Busan Metropolitan Government (Mayor Park Hyungjoon) announced on the 5th that it has been selected as the top institution nationwide in the “Evaluation of Pseudonymous Data Utilization Support Center Operational Performance” conducted by the Personal Information Protection Commission.


This evaluation assessed pseudonymous data utilization support centers across the country, including those in Seoul, Gangwon, Busan, Daejeon, and Incheon. Based on operational performance for 2025, it comprehensively evaluated criteria such as ▲activation of pseudonymous data utilization ▲securing expertise ▲advancement of operational systems, and ▲achievements in promotion and dissemination.


The Busan Pseudonymous Data Utilization Support Center is a facility established by the city to ensure safe processing and wider utilization of pseudonymous data in the region. It provides infrastructure support to companies and research institutions that lack sufficient capabilities for handling pseudonymous data. The center is operated by Busan Technopark. Pseudonymous data refers to information that has been processed to prevent the identification of individuals without additional information and is utilized for purposes such as statistical analysis and scientific research.


In this evaluation, the Busan Center was recognized for its outstanding performance across all categories. Last year, the Busan Center conducted ▲35 consultations on pseudonymous data utilization (2 comprehensive, 33 sector-specific) ▲13 cases of pseudonymization support, and ▲3 cases of data combination support.


Additionally, through ▲5 data analyses and ▲10 adequacy reviews, the center established a safe processing system for pseudonymous data and expanded the foundation for data utilization in policy and industrial sectors. The center also strengthened the region’s capabilities through a total of 13 training sessions and seminars for civil servants, public institutions, graduate students, and business professionals.


Examples of pseudonymized data combination analyses include ▲analyzing usage patterns of public parking lots near the Busan urban railway ▲diagnosing the scope of healthcare services based on characteristics of medical bus users ▲analyzing the policy effects of the local currency “Dongbaekjeon.” These are evaluated as cases that provided evidence for policy improvement and operational efficiency by combining and analyzing public and private data in a pseudonymized manner.


The Busan Metropolitan Government and Busan Technopark have expanded data utilization models linked to key regional industries such as finance, tourism, manufacturing, and healthcare and have established a cooperative system with the Southeastern Statistics Korea Office. They are also broadening the foundation for regional data cooperation by operating a data sharing and utilization consultative body with related organizations and hosting the global data hackathon “DIVE 2025.”



Mayor Park Hyungjoon stated, “This top national achievement is the result of collaboration among the city, affiliated organizations, and local businesses,” adding, “We will continue to discover and promote high value-added pseudonymous data utilization models that link public, financial, and industrial data, positioning Busan as a safe and trusted hub city for data utilization.”

Busan City Hall

Busan City Hall

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