Woongjin Thinkbig Launches Limited-Time 'Big Plus' Service Using Reward Points

Applications Accepted Through Book Curators Until April

Woongjin Thinkbig announced on March 5 that it will launch "Big Plus," a limited-time service that allows customers to use points earned from select products to access in-home and managed learning services.

Big Plus is available to customers who subscribe to package products that include points, such as the digital encyclopedia service "Woongjin Book Club," the comprehensive English learning solution for preschool and elementary students "Super Pot English," and the AI-based learning platform "Woongjin Smart All."

Woongjin Book Club X BigPlus Image. Woongjin ThinkBig

Previously, points awarded immediately after subscription could only be used for physical encyclopedia purchases, but with Big Plus, the range of uses has been expanded to include in-home and managed learning services. This is expected to ease the educational cost burden for parents.

Big Plus applications can be submitted through book curators until April. Customers who apply will receive learning services through August.

A Woongjin Thinkbig representative said, "Big Plus was designed to provide integrated services tailored to children's developmental stages without any additional costs," adding, "As it is currently being operated as a pilot program, we plan to comprehensively review customer satisfaction and learning outcomes before considering a full-scale launch in the future."

This content was produced with the assistance of AI translation services.