Gyeonggi-do Corporation Develops Products in Collaboration with 10 Local SMEs and Major Distribution Channels

A total of 10 products developed, recording over 300 million won in transactions
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Gyeonggi-do Corporation announced on December 10 that planned products developed in collaboration with 10 small and medium-sized enterprises (SMEs) in the province have achieved sales exceeding 300 million won in the market.

Planned Product. Provided by Gyeonggi-do Corporation

As part of its 2025 marketing support project, Gyeonggi-do Corporation has developed 10 planned products this year in collaboration with local SMEs and major distribution channels, and will continue to sell them through the end of the year.

Major distribution channels such as Lotte Shopping, LG HelloVision, and E-Land participated in the development of these planned products, enhancing product competitiveness by reflecting the latest consumer trends and advancing packaging development.

Through this initiative, products such as an 8-person pressure rice cooker, Mimiok Spicy Whelk Bibim Rice Noodles, and Mugwort Leaf Barley Gulbi have been introduced to the market for the first time. In particular, the 'Fresh Long Container,' a collaboration between Lotte Shopping and Dongyang Chemical, recorded sales of over 20,000 units and a transaction value of 190 million won at Lotte Mart alone. Additionally, in October, the 'Jeju-style Clear Hangover Soup,' a collaboration between popular YouTuber Heebab and a renowned restaurant, was launched.

This marks the first time that local SMEs, Gyeonggi-do Corporation, and major distribution channels have collaborated from the initial planning and development stages to distribution, creating products aligned with the latest trends.

Lee Jaejun, CEO of Gyeonggi-do Corporation, stated, "As part of the 2025 marketing support project, we have gone beyond simply supporting sales channels by enabling local SMEs to gain experience from the product planning stage, thereby helping to strengthen their self-sufficiency. Next year as well, Gyeonggi-do Corporation will continue to be a strong pillar supporting the growth of SMEs in Gyeonggi Province."

This content was produced with the assistance of AI translation services.