Proving the Value of Design and Branding

CJ Logistics announced on December 4 that its integrated delivery solution brand, "O-NE," received the Silver Award (Commissioner of the Korean Intellectual Property Office Award) in the trademark and design category at the "2025 Korea Intellectual Property Exhibition."


Yoonseok Jang, Head of Legal Affairs at CJ Logistics, is posing for a commemorative photo after receiving the Commissioner of the Korean Intellectual Property Office Award at the "2025 Korea Intellectual Property Exhibition." CJ Logistics

Yoonseok Jang, Head of Legal Affairs at CJ Logistics, is posing for a commemorative photo after receiving the Commissioner of the Korean Intellectual Property Office Award at the "2025 Korea Intellectual Property Exhibition." CJ Logistics

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"O-NE" is a pure Korean brand name that integrates delivery services into one. The logo, which visualizes a "delivery box approaching the customer," reflects CJ Logistics' advanced delivery technology and customer-centric service philosophy.


Since launching O-NE in 2023, CJ Logistics has maximized customer satisfaction by introducing advanced services tailored to diverse needs, such as "O-NE Arrives Tomorrow" (guaranteed next-day delivery), "O-NE Arrives Today" (same-day delivery), and "O-NE Arrives at Dawn" (early morning delivery). Beginning early this year, the company has brought significant changes to consumer lifestyles and the e-commerce industry through the "O-NE Arrives Every Day" service, which delivers to customers even on weekends and holidays.


Going forward, CJ Logistics plans to expand the O-NE trademark and design across all new services to further strengthen its brand identity. Previously, in October, O-NE was selected as a "Beautiful Trademark" and received the top prize-the Minister of Culture, Sports and Tourism Award-at the Korean Language Excellent Trademark Design Competition held in celebration of Hangeul Day.



Jang Yunseok, Head of Legal Affairs at CJ Logistics, stated, "O-NE is more than just a delivery brand; it is a Korean-language trademark that can connect with customers in a friendly way. We will continue to enhance brand value by advancing our trademark and design rights management system, aiming to establish O-NE as a leading global brand representing K-Logistics."


This content was produced with the assistance of AI translation services.

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