Warmer Than the Game: BNK Financial Group and eSports Team 'BNK FEARX' Volunteer at Abandoned Dog Shelter

BNK FEARX Players and BNK Employees Volunteer at Abandoned Dog Shelter in Gijang-gun, Busan
Local eSports Team Leads the Way in Spreading Community Cooperation and Sharing Culture in Busan

Stepping away from the intense world of competition for a moment, they picked up shovels and brooms instead of controllers.

On November 24, BNK Financial Group (Chairman Bin Daein) carried out volunteer activities at an abandoned dog shelter in Cheolma-myeon, Gijang-gun, Busan, together with the main players of the local eSports team 'BNK FEARX' for League of Legends (LoL), for which the group serves as the naming sponsor, and employees of BNK Financial Group.

On the 24th, BNK Financial Group conducted volunteer activities at an abandoned dog shelter in Cheolma-myeon, Gijang-gun, Busan, with the main players of the local eSports team 'BNK FEARX' for League of Legends (LoL) and BNK Financial Group employees. Photo by BNK Financial Group

The activities included various tasks to support the operation of the center, such as improving the shelter environment, cleaning the dog pens, and walking and caring for the abandoned dogs. Participants experienced firsthand the challenges faced at the shelter and took time to share the importance of protecting abandoned animals.

CLEAR (Song Hyunmin), captain of BNK FEARX, said, "It was a meaningful opportunity to share the support we receive in the arena with the local community," adding, "I want to continue participating in volunteer activities under the name of BNK FEARX together with the community in the future."

A BNK Financial Group representative stated, "BNK always considers 'inclusive finance,' growing together with the local community, as a core value of the group," and added, "We will continue to expand our social contribution activities that combine youth culture, animal welfare, and regional coexistence, together with the local eSports team BNK FEARX."

Since 2024, BNK Financial Group has signed a naming sponsorship agreement with BNK FEARX, an eSports team based in Busan, and has been supporting the team as its main sponsor. Earlier this year, the group extended the sponsorship for another three years, working to expand the local eSports ecosystem and youth culture base in line with the region's vision to foster Busan as the 'capital of eSports.'

Going forward, BNK plans to actively promote initiatives such as strengthening communication with the younger generation, advancing inclusive finance that covers vulnerable and marginalized groups in the community, and revitalizing Busan's cultural and sports ecosystem through social contribution programs in partnership with the local eSports team BNK FEARX.

This content was produced with the assistance of AI translation services.