Centered on "Build, Play, Eat"
A Space for Shared Experiences

Sangha Farm, a rural-themed tourist destination in Gochang County, North Jeolla Province, has been selected as a Regional Coexistence Tourism Model in the "2025 Korea Tourism Stars" awards.


According to the county on the 27th, the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization (KTO) selected and announced Sangha Farm and other tourist attractions nationwide as the winners of the 15th Korea Tourism Stars on this day.

Autumn scenery of Sangha Farm. Provided by Gochang County

Autumn scenery of Sangha Farm. Provided by Gochang County

View original image

Marking its 15th year, the Korea Tourism Stars awards began in 2010. Each year, leading figures in K-tourism are chosen and honored through a review and evaluation process from among candidates recommended by the public, local governments, and experts in various categories.


Sangha Farm was established through joint investment by the Ministry of Agriculture, Food and Rural Affairs, Gochang County, and Maeil Dairies. After more than a decade of preparation by art director Kim Beom and domestic architects, it opened in April 2016. Centered on the themes of "Build, Play, Eat," it was designed as a space to produce quality food and allow visitors to experience it together.


The farm is equipped with hands-on workshops, an organic dairy farm, food and beverage facilities based on local ingredients, as well as stay-type infrastructure such as the Farmers Village Hotel and glamping sites.


In particular, the structure where visitors’ experiences are linked back to local producers is credited with expanding the value of rural tourism. Other notable aspects include an employment structure centered on Gochang residents, stable business relationships with local farms, and a long-standing system for purchasing and cooperating on raw materials.


Recently, Sangha Farm has also been expanding as a future-oriented rural tourism model. New initiatives such as the opening of an arboretum, the introduction of workation spaces, and smart agriculture-based experiences are creating tourism demand that combines experience, relaxation, and work.


Additionally, by expanding cultivation and processing programs involving local farmers, Sangha Farm has strengthened the sustainability of agriculture. These changes have also positively influenced the overall tourism flow in Gochang County by enhancing connections with major nearby attractions.


Hot Picks Today


Gochang County Governor Shim Deokseop stated, "Being selected as a 2025 Korea Tourism Star is recognition of Sangha Farm’s efforts to grow together with the region," adding, "We will continue to strengthen our collaboration with Sangha Farm to build a tourism ecosystem where the entire region can grow together."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing