"Lee Ufan's Works in the Heart of Gangnam"... Ilsangbi Ilsangui Teum Transforms into a Contemporary Art Exhibition Space

Teum by LG Uplus Transformed into a Contemporary Art Gallery
Featuring Works by Nine Artists Including Lee Ufan and Park Seobo
Exhibition Runs from November 14 to December 31

LG Uplus's complex cultural space, 'Ilsangbi Ilsangui Teum by U+ (hereinafter Teum),' is being reborn as an exhibition space where visitors can appreciate contemporary art. The photo shows an LG Uplus model introducing the exhibition space. Photo by LG Uplus

LG Uplus announced on November 16 that its complex cultural space, "Ilsangbi Ilsangui Teum by U+" (hereinafter Teum), will be newly renovated as a contemporary art exhibition venue. This exhibition has been organized in collaboration with Gallery Houghton, and will feature works by nine artists, including Lee Ufan, known for his dot, line, and plane works, and Lee Seahyun, famous for his "Red Landscape" series.

Teum, which opened in September 2020, is a communication-oriented cultural space located on Gangnam-daero in Seoul. It has previously collaborated with various brands to present pop-up exhibitions, attracting Millennials & Gen Z with projects involving LG Twins, Lego Korea, and others.

To enhance the quality of the exhibition, LG Uplus partnered with Gallery Houghton, which has consistently collaborated with young artists. Both sides participated in every stage, from selecting the artworks to arranging the space, creating an exhibition structure that allows visitors to focus on the works in a comfortable atmosphere.

The exhibition, titled "The Economy of Creation: AI, Humanity, and Art," runs from November 14 to December 31. The participating artists are Lee Ufan, Lee Seahyun, Yang Jungwook, Park Seobo, Yoo Hwasoo, Yoon Seokwon, Jang Jinseung, Eddie Ram, and Park Hansam, for a total of nine artists.

The layout of each floor has also been differentiated. The first floor features works with an Oriental sensibility to create a calm ambiance, while the second floor and basement level 1 showcase works utilizing AI elements, emphasizing a modern touch.

Choi Yoonjung, the curator who planned the exhibition, said, "This project goes beyond simply displaying artworks; it is about expanding artistic thinking. By viewing the entire space as a single canvas, we aim to present new creative possibilities that transcend the boundaries between humanity, technology, and art."

LG Uplus plans to further develop Teum into a cultural platform where art and everyday life naturally converge, going beyond a mere brand experience space. Jung Hyeyoon, Executive Director of the LG Uplus Marketing Group, stated, "We are pleased to present an exhibition that combines art and technology with contemporary artists. We will continue to pursue various artistic collaborations so that customers can feel closer to LG Uplus in their daily lives."