Lotte Department Store Jamsil Branch Opens Premium Select Shop "The Conran Shop" ... 1,600 Items Including Furniture and Lighting

Opened on the 9th Floor of the Main Building, Spanning About 165 Square Meters
Showcasing High-End International Furniture Brands
Featuring a Specially Designed Gift Station Space

Lotte Department Store announced on November 16 that the premium lifestyle select shop, The Conran Shop, newly opened at its Jamsil branch on November 14.

The Conran Shop is a global lifestyle brand based in London, UK. It operates stores in major cities around the world, including Paris, Tokyo, and Seoul, enjoying high popularity. With the opening of the Jamsil branch, The Conran Shop has now expanded its presence to a total of four locations, following the flagship store at Lotte Department Store Gangnam branch in 2019, as well as the Dongtan and Main branches.

The Conran Shop store opened on the 9th floor of Lotte Department Store Jamsil branch. Photo by Lotte Department Store

The Jamsil store is presented on the 9th floor of the main building, with a compact total lifestyle select shop concept spanning approximately 165 square meters (about 50 pyeong). It offers around 1,600 products, ranging from furniture and lighting to interior accessories. Notably, high-end international furniture brands such as Knoll, Zanotta, Cherner, Martinelli Luce, and Verpan are being introduced at the Jamsil branch for the first time.

At the entrance of the store, an artistic objet display and a curated gift space have been created, and a "Gift Station" has been introduced, integrating the checkout, packaging, and gift zones. Sensory spaces replicating living room and kitchen areas have also been set up.

The store has also expanded its private brand (PB) offerings. Notable items include the Christmas collection from the brand NOUNOU, collaborative products such as T-shirts, sweatshirts, and hats, wax tablets from Unkindhome and Lydia, Christmas wreaths from Slowpharmacy, and the newly introduced TCS Soap Bar, presenting a wide variety of holiday gift items.

Choi Donghee, Head of Content at Lotte Department Store, stated, "The Conran Shop has established itself as a true lifestyle brand, going beyond simple product sales to propose both space and sensibility," adding, "This new Jamsil branch will serve as a new hub leading premium gift culture, offering customers a more differentiated shopping experience."

This content was produced with the assistance of AI translation services.