Krafton Surpasses 1 Trillion Won in Cumulative Operating Profit for Q3... "Expanding Investment in India and AI"

Sales of 870.6 Billion Won, Operating Profit of 348.6 Billion Won
"Targeting the Indian Market, Transitioning to an 'AI-First' Company"

On November 4, Krafton announced that it recorded consolidated sales of 870.6 billion won and operating profit of 348.6 billion won in the third quarter of this year. Compared to the same period last year, this represents an increase of 151.3 billion won (+21%) in sales and 24.2 billion won (+7.5%) in operating profit.

The cumulative results for the first to third quarters of this year reached an all-time high, with sales of 2.4069 trillion won and operating profit of 1.0519 trillion won. This is the first time since the company’s founding that cumulative operating profit surpassed 1 trillion won within just three quarters.

Provided by Krafton

By business segment, PC accounted for 353.9 billion won, mobile for 488.5 billion won, console for 10.2 billion won, and others for 18 billion won. In particular, the PC platform achieved its highest-ever quarterly sales, growing 29% year-on-year, driven by the intellectual property (IP) of "PUBG: Battlegrounds." Krafton attributed this success to the virtuous cycle of increased buzz and traffic, fueled by a series of collaboration content releases with artists such as aespa, G-Dragon, and brands like Bugatti.

The Indian version of "Battlegrounds Mobile," titled "Battlegrounds Mobile India" (BGMI), also achieved its highest-ever quarterly sales. Other revenue increased by 131% year-on-year, reflecting the advertising performance of Neptune’s ad tech division.

Krafton plans to further accelerate the growth of the PUBG IP franchise, leveraging the solid traffic of Battlegrounds. The company aims to upgrade to Unreal Engine 5 and expand user-generated content (UGC), transforming "Battlegrounds" into a comprehensive gameplay platform.

Krafton stated that it is currently running 11 new game projects and is continuously seeking new franchise IPs in line with its five-year mid-to-long-term plan. The new open-world survival crafting title "Palworld Mobile" will be unveiled for the first time at the international game exhibition G-STAR, to be held in Busan on November 13.

The company identified "India" and "artificial intelligence (AI)" as key growth drivers for the mid-to-long term. As BGMI solidifies its presence in the Indian market, Krafton is focusing on discovering new IPs locally by investing a cumulative total of 300 billion won. The company also plans to directly publish "Real Cricket 24," developed by Indian game studio Nautilus Mobile, which it acquired in March, and is working to secure sports licenses.

Krafton is also accelerating its transformation into an "AI-first" company. The company plans to invest 100 billion won to build a graphics processing unit (GPU) cluster and pursue fundamental changes in its organizational structure and work processes.

Additionally, through a consortium with SK Telecom, Krafton is developing its own foundation model with 5 trillion parameters and aims to further advance the "CPC (Co-Playable Character)" technology, which enables characters to interact like humans. "PUBG Ally," powered by CPC technology, is scheduled to be introduced for the first time in the arcade mode of PUBG in the first half of next year.

This content was produced with the assistance of AI translation services.