"From InBody Checks to Custom Diets"... CheongKwanJang Opens New Model 'Health Experience Store'
"Health Experience" Concept
Focus on Blood Sugar and Body Fat Diet Products
KGC Ginseng Corporation announced on October 30 that CheongKwanJang is introducing a new model for healthy lifestyle stores through its new space, the "Gaehyeon Main Store."
The new store, which will open on October 31 in Gaepo-dong, Gangnam-gu, Seoul, symbolizes CheongKwanJang’s expansion as a "Health Experience Brand." The store interior is organized into several zones, including the "GLPro Efficacy Specialty Zone," "Health Scan Zone," and "Wellness Food Zone."
The Efficacy Specialty Zone features CheongKwanJang’s core new product, GLPro, as its centerpiece, allowing customers to intuitively understand the explanations and benefits of the GLPro products.
Interior view of the KGC Cheong Kwan Jang Gaehyeon Main Store. [Photo by KGC Ginseng Corporation]
View original imageGLPro is a line of blood sugar and body fat diet products developed by CheongKwanJang to support healthy living. Its main ingredient is KGC05pg, CheongKwanJang’s red ginseng, which has been recognized by the Ministry of Food and Drug Safety for its functionality in helping to regulate blood sugar. CheongKwanJang’s GLPro has achieved cumulative sales of 10.3 billion won within just seven months of its launch, continuing its rapid growth.
The Gaehyeon Main Store is based on a wellness lounge concept and provides personalized health information. Visitors can check their body composition balance through an InBody test in the Health Scan Zone. The store also offers health community hubs and personalized meal services, suggesting health management solutions tailored to each customer’s life cycle.
The Wellness Food Zone showcases CheongKwanJang’s Medisola lineup. Medisola is a meal plan developed collaboratively by medical professionals, clinical nutrition experts, and AI specialists, offering products such as "Parent Care," "Sodium 650," "Korean-style Mediterranean," and "High Protein & High Calorie." In addition, 15 types of beverages from global wellness drink brands, including Sanpellegrino, NOA, Bundaberg, and Nudie, are also available.
To serve as a communication and community space for local residents, the Gaehyeon Main Store has also prepared a variety of unique programs under the theme of "Our Neighborhood Health Platform." At the opening event on October 31, Han Minkyu, a family medicine specialist from Kakao Healthcare, will host a "Blood Sugar Concert."
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A CheongKwanJang representative stated, "The Gaehyeon Main Store is a new space that goes beyond the typical health supplement store, offering healthy experiences integrated into daily life," and added, "Starting with this first experiential health store, CheongKwanJang will gradually expand experience-based spaces for those in need of health solutions."
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