Lego Group Launches New Product Themed After Nintendo 'Game Boy'

The Nostalgic Video Game Console Reimagined as a Lego Set

Lego Group announced on October 14 that it has released a new adult-oriented product, the 'Lego Game Boy,' themed after Nintendo's original handheld gaming console.

This new product faithfully recreates the nostalgic gaming device at a size of 9 cm wide and 14 cm high. From the soft curved corners at the bottom to the cross-shaped control pad, A and B buttons, and volume button, every detail of the original model has been meticulously replicated.

Image of the new product 'Lego Game Boy'. Lego Group

Additionally, two classic game packs representing the Game Boy are offered as buildable models. Fans can choose between 'Super Mario Land' and 'The Legend of Zelda: Link's Awakening' and insert one into the slot on the back. The product features a lenticular Nintendo start screen that changes depending on the viewing angle, as well as two interchangeable game screens, providing fans with a unique and interactive experience.

After assembly, the included display stand allows for easy exhibition on a shelf or desk. The set contains a total of 421 bricks and is priced at 89,900 won. It is available at Lego stores nationwide, both online and offline.

This content was produced with the assistance of AI translation services.