Ace Kyungam Continues 'Holiday Rice Sharing' for 27 Years
Increases Donations Despite Surge in Rice Prices
Upholding the Management Philosophy of 'Returning Corporate Profits to Society'

Sungho Ahn, Chairman of Ace Kyungam, announced on September 22 that he had donated 7,000 sacks of white rice worth approximately 190 million won to Seongnam City in celebration of Chuseok. The donated rice will be delivered to elderly people living alone and to child-headed households within Seongnam City.


Since 1999, Ace Kyungam has donated white rice to vulnerable groups every year during the Lunar New Year and Chuseok holidays without exception. Under the belief that "no one should be left out during the holidays," this sharing initiative has resulted in a cumulative donation of 167,760 sacks over the past 27 years, which amounts to roughly 4.02 billion won.

Sungho Ahn, Chairman of Ace Kyungam. Ace Bed

Sungho Ahn, Chairman of Ace Kyungam. Ace Bed

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Despite the recent surge in rice prices, which has increased costs, Ace Kyungam donated 7,000 sacks this year-500 more than during the previous Lunar New Year. This reflects the chairman's commitment to supporting vulnerable groups facing greater living expenses, even as economic uncertainty has led to a contraction in corporate social responsibility activities.


Chairman Ahn continues his late father's management philosophy of "returning corporate profits to society" by practicing various ESG (Environmental, Social, and Governance) initiatives, including donations to the Lou Gehrig Nursing Hospital, operation of the Ace Senior Center, and volunteer activities such as the "Briquette of Love" campaign.



Chairman Ahn stated, "I hope this donation will provide a small source of strength and help our neighbors in need enjoy a warm holiday. I will continue to practice ESG management so that we can offer support at the moments when marginalized neighbors and the local community need it most."


This content was produced with the assistance of AI translation services.

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