Upbit Completely Revamps Homepage to Reinforce Identity as a Virtual Asset Exchange

Dunamu, the operator of the virtual asset exchange Upbit, announced on September 18 that it has completely revamped the Upbit PC web homepage.

Through this homepage renewal, Upbit has enhanced accessibility so that investors can view virtual asset market data at a glance, while also presenting its status and future vision as "Korea's leading virtual asset exchange."

The most notable feature of this renewal is the visual display on the main screen, which alternates between a world map and a data heatmap. In particular, the most prominent area of the homepage has been filled with essential information for investors, rather than marketing or promotional content, to improve the user experience.

The world map symbolically demonstrates that Upbit, as Korea's leading exchange, is equipped to advance onto the global stage. It reflects the company's commitment to helping South Korea emerge as a hub for global digital finance, with Upbit at its center.

Additionally, the heatmap is strategically placed in the most visible part of the screen, allowing investors to intuitively grasp the overall market trends. The virtual asset heatmap is a visualization tool that uses color and block size to represent trading volumes and price fluctuation rates, making complex data easy to understand at a glance. Through this, Upbit aims to strengthen its identity as a data-driven exchange and has emphasized its intention to continue providing investors with a reliable and stable platform.

Alongside these features, various virtual asset indices and the Fear & Greed Index provided by Upbit Data Lab are now accessible directly from the Upbit homepage. Rankings for top trading volume assets and rapidly rising or falling assets are displayed in large text to enhance the delivery of information.

This renewal goes beyond mere visual changes. The entire layout has been designed to be user-friendly, allowing real-time market trends and the status of individual assets to be checked on a single screen. Investors can now receive all the information necessary for decision-making in a one-stop format.

An Upbit representative stated, "This homepage renewal is not just a visual change, but a declaration that reflects the future direction Upbit aims for, with user convenience and friendliness as the top priorities," adding, "We will strive to become a trusted platform not only as Korea's leading exchange but also on the global stage, providing investors with an even better experience and value based on technology, data, and security."