Jun Ji-hyun Falls for "View Frame"

LX Hausys Targets Peak Fall Season with New Advertisement

On September 11, LX Hausys announced that it will launch a new advertisement for the "LX Z:IN View Frame Window" in time for the peak fall interior season.

The new advertisement features actress Jun Ji-hyun, the company's advertising model, and is based on the concept of "personally experiencing and empathizing with the changes in daily life brought by View Frame windows."

The campaign delivers the message, "All of this is possible only with View Frame," highlighting the unique features of the View Frame windows and the experiences and value they bring to everyday life. The video showcases how life changes through features such as a slimmer window frame (bezel-less design), excellent insulation (multi-chamber structural design), and meticulous installation quality.

Additionally, Jun Ji-hyun is depicted enjoying a bright and comfortable daily life in a cozy space created by View Frame windows, helping consumers feel more familiar with the premium interior spaces made possible by these windows.

LX Hausys plans to run the new advertising campaign across various digital platforms, including YouTube and major social networking services, until mid-October. Through this, the company aims to continuously expand its connection with customers who are accustomed to smartphones and online channels.

An LX Hausys representative stated, "With the arrival of the peak fall interior season, we are launching a new advertising campaign that highlights the unique value of View Frame windows," and added, "We will continue to carry out diverse marketing activities so that consumers can vividly experience the distinctive features of LX Z:IN windows."

This content was produced with the assistance of AI translation services.