Toss Payments Signs Agreement with Sodomall to Build Innovative Payment Model for Franchise Merchants

Introduction of Purchase-Exclusive Card
Reducing Transaction Fees

On September 10, Toss Payments, the electronic payment gateway (PG) subsidiary of Viva Republica, which operates Toss, announced that it has signed a business agreement with Sodomall to establish an innovative payment model for franchise merchants.

From the left, Woosongsoo, Head of Business at Toss Payments, and Seodeokho, CEO of Sodomall, are signing a business agreement and taking a commemorative photo. Toss Payments

The agreement was signed the previous day at the Toss Payments headquarters in Yeoksam-dong, Gangnam-gu, Seoul.

Sodomall will introduce the Toss Payments purchase-exclusive card. This card is used exclusively for transactions between franchise headquarters and merchants to pay for goods. It enhances settlement stability and operational efficiency for merchants, while also reducing transaction fees.

The two companies plan to conduct joint marketing campaigns offering a variety of promotions, such as interest-free installments and cashback. They also intend to analyze payment data to collaborate on cross-selling and the development of new services.

The goal is to increase merchant sales, strengthen customer loyalty, and build a sustainable, mutually beneficial payment innovation model for franchise merchants.

A Toss Payments representative stated, "With the introduction of the purchase-exclusive card, we aim to set a new standard for goods payment together with Sodomall," adding, "We will continue to provide more stable and efficient payment solutions to support the growth of our merchants."

This content was produced with the assistance of AI translation services.