15 Appointed as 'Daegu MICE Ambassadors' to Attract International Events... Including Professors Choo Kwangho, Baik Namjong, and Kim Junghyun

The Daegu Metropolitan Government and EXCO announced on the 27th that they held the "2025 Daegu MICE Ambassador Appointment Ceremony" at Sayuwon in Gunwi County, Daegu, appointing 15 key figures in the international conference sector as "Daegu MICE Ambassadors." This appointment was organized to strengthen Daegu's capabilities in attracting international conferences and to enhance its status as a global exhibition and convention city.

MICE stands for Meetings, Incentives, Conventions, and Exhibitions/Events.

The Daegu MICE Ambassador Appointment Ceremony is being held.

The newly appointed ambassadors include Choo Kwangho, a professor at Kyungpook National University who contributed to attracting the 2028 World Filtration Congress (WFC); Baik Namjong, a professor at Seoul National University Bundang Hospital and chair of the organizing committee for the 2026 World Congress for NeuroRehabilitation (WCNR); and Kim Junghyun, a professor at Korea University and chair of the organizing committee for the 2026 International Conference on Virtual Reality (IEEE VR). These individuals are expected to actively participate in efforts to attract and host international events in Daegu going forward.

Meanwhile, EXCO began operating last year as Daegu’s dedicated organization for international conferences, establishing a one-stop support system from event attraction to hosting. The addition of new conference rooms in the east wing of EXCO will further strengthen its capacity to accommodate international events. In addition, accessibility is expected to improve significantly with the opening of Subway Line 4 (EXCO Line) in 2030 and Line 5 (Circular Line) in 2035 near the exhibition hall.

Jeon Chunwoo, CEO of EXCO, stated, "We will do our utmost to work closely with the Daegu MICE Ambassadors so that Daegu can emerge as a global hub city for exhibitions and conventions."

This content was produced with the assistance of AI translation services.