"Securing Competitiveness in the Mobile Casual Gaming Business"

NCSoft is moving to strengthen its competitiveness in the mobile casual gaming business.


Anel Cheman, Executive Director and Head of NCSoft Mobile Casual Center. Provided by NCSoft

Anel Cheman, Executive Director and Head of NCSoft Mobile Casual Center. Provided by NCSoft

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On August 11, NCSoft announced the establishment of a new "Mobile Casual Center" and the appointment of Anel Cheman as Executive Director and Head of the center. The move aims to diversify the company’s global game portfolio and secure competitiveness in the gaming business through artificial intelligence (AI) technology and data-driven strategies.


Anel Cheman is a mobile casual game expert with over 10 years of experience, primarily in the European market. He has overseen business operations at global mobile casual game companies, including Tripledot Studios, a UK-based mobile casual game developer, and Outfit7, renowned for the intellectual property (IP) "Talking Tom."


NCSoft plans to expand and enhance its proprietary AI technology and data competitiveness within the mobile casual game sector. The company also intends to actively seek global investment opportunities to enhance corporate value and strengthen competitiveness.



An NCSoft representative stated, "We are continuously diversifying our global portfolio by strengthening the development of new proprietary IPs and our publishing business to secure new growth engines," adding, "We are also focusing on advancing our large-scale MMO development capabilities and building clusters for shooting and subculture game development."


This content was produced with the assistance of AI translation services.

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