Delivery Market Freezes, but Vroong Secures 30 Billion KRW Investment in First Half

Securing Nationwide Infrastructure Competitiveness and 3PL Business Foundation
Chae Yunseo: "Aiming for Growth Beyond Mere Survival"

In the midst of a downturn in the delivery agency market, Vroong has attracted significant attention by securing an investment of 30 billion KRW in the first half of this year. This is being interpreted as a recognition of the company’s value and its long-term growth potential.

According to industry sources on July 25, Vroong secured a 30 billion KRW investment from Shinhan Investment Corp. in March. Vroong plans to focus this investment on expanding its infrastructure, advancing its systems, and stabilizing its services.

Vroom image. Vroom

It is being evaluated that Vroong’s nationwide logistics infrastructure and integrated operational capabilities were the key factors in attracting this investment. Unlike other delivery agencies that operate on a region-based brokerage model, Vroong is highlighted for its ability to provide nationwide coverage through its own delivery network, training system, and nationwide dispatch and integrated operation system.

In particular, Vroong directly manages the entire process from contracting to settlement and quality control through a headquarters-centered "control tower" system, supported by a dense delivery infrastructure that includes over 780 directly operated branches nationwide, a rider network of about 20,000 people, the crowdsourcing platform "Vroong Friends," and a network of partnerships.

This infrastructure competitiveness has translated into results despite the overall market stagnation. Last year, Vroong’s number of deliveries increased by about 10% compared to the same period the previous year, and the company solidified its position in the 3PL business through partnerships with Baemin and Yogiyo.

Recently, Vroong has introduced artificial intelligence (AI) technology into its delivery system. Over the past two years, the company has focused on digital transformation, including developing AI-based dispatch algorithms and optimizing riders’ routes. Vroong has established an innovative service model that goes beyond simply connecting orders, aiming to improve delivery productivity itself.

Chae Yunseo, CFO and CEO of Vroong, stated, "This investment is especially meaningful as it recognizes both our brand credibility and growth potential in a highly competitive market," adding, "This funding will serve as a foundation for executing long-term growth strategies, not just for survival."

This content was produced with the assistance of AI translation services.