KCC Holds Architectural Coatings Academy Prospective Franchisee Workshop

20 Prospective Franchise Owners Invited
Latest Technology and On-site Practical Training Provided

On July 15, KCC announced that it had recently held the '2025 KCC Architectural Coatings Academy Prospective Franchisee Workshop' at Jeonju Lahan Hotel and Jeonju Plant 2.

This workshop was organized to strengthen on-site capabilities and to share information necessary to respond to the changing market environment. In particular, this year, the workshop was expanded to a two-day, one-night program to provide more hands-on practice that would be of practical help at worksites, and theoretical training was reinforced, including legal regulations required for operating a dealership.

At the 2025 KCC Prospective Franchisee Workshop, KCC and Korea Grayco collaborated to provide training on the use of coating equipment to workshop attendees. KCC

The representatives who participated in the workshop enhanced their understanding of products, technology, and processes, as well as their practical skills, through both theoretical education and hands-on practice. The program included: ▲ the AI-based next-generation 'in-can' color matching system 'KCC Smart 2.0' and related total in-can solutions; ▲ new products such as 'Firemask', the domestic market's thinnest film intumescent coating, and the metallic paint 'Soopro Metallic'; ▲ tours of the paint manufacturing process and logistics process; ▲ principles of color matching and management methods for in-can equipment; and ▲ coating equipment from Grayco.

There was also a lecture on essential HR and labor issues that must be understood when operating a dealership. An external expert explained practical information that could be immediately applied in the field, covering topics such as drafting employment contracts, issuing wage statements, and preventing industrial accidents, all based on real-world cases.

Ham Sungsoo, Executive Director and Head of KCC's Distribution Paint Business Division, stated, "We organized this workshop to help young franchise owners flexibly respond to market changes and technological advancements, strengthen their competitiveness in the field, and deepen their understanding of each other." He added, "In addition to this workshop, KCC will continue to expand its connection with the field and pursue practical communication to strengthen partnerships by institutionalizing excellent dealership seminars and mutual growth meetings in each region nationwide."

This content was produced with the assistance of AI translation services.